AI Readiness learning centre

Understanding evidence

Learn how Wayli uses evidence to produce transparent and repeatable AI Readiness Assessments.

Every AI Readiness conclusion is supported by publicly available evidence found on your website.

Wayli doesn't make assumptions about your business. If evidence can't be found, it isn't included in the assessment.

What counts as evidence?

AI builds an understanding from the information available on your website.

Examples include:

  • page titles
  • headings
  • About pages
  • product and service descriptions
  • contact information
  • trust signals
  • supporting content
  • consistent messaging across multiple pages

Together, these help AI build a picture of who you are, what you offer and why people should trust you.

Why missing evidence matters

If important information isn't clearly available, AI may struggle to understand your business accurately.

That doesn't necessarily mean the information doesn't exist.

It may simply be difficult to find, inconsistent across your website or not explained clearly enough.

Evidence, not assumptions

AI systems sometimes infer information when evidence is incomplete.

Wayli takes a different approach.

Every assessment is based only on evidence that can be found on your website.

This helps make every conclusion transparent, repeatable and easy to explain.

Improving your evidence

Improving AI understanding doesn't usually mean adding more content.

It often means making important information easier to understand.

This could include:

  • clearer explanations
  • stronger page structure
  • more consistent messaging
  • better supporting information
  • making key information easier to find

Small improvements to your website can strengthen the evidence available to both people and AI.

For practical ways to investigate the evidence further, visit Learn.