Your AI Readiness score reflects how clearly AI systems are likely to understand your business based on the publicly available information on your website.
It is not a measure of business quality, search rankings or commercial success. It measures the clarity and completeness of the information available for AI to interpret.
The score is a summary of one evidence record, not a verdict. Read it alongside the observations, confidence and uncertainty preserved in the report.
How your score is calculated
Every AI Readiness Assessment uses the same transparent, deterministic methodology.
Your website is assessed across five areas:
- Who You Are
- What You Offer
- Who You Help
- Why You're Trusted
- Added Value
Each area contributes up to 20 points, giving a maximum score of 100.
If the public evidence on your website hasn't changed, neither will your assessment.
Understanding your score
95 to 100
AI is likely to build a strong understanding of your business from the information available. Any questions raised are likely to concern marginal clarity rather than significant gaps.
90 to 94
AI has a good understanding of your business, but there are still questions worth investigating around clarity or supporting evidence.
70 to 89
AI understands much of your business, but some important information could be clearer, more consistent or easier to find.
Below 70
Important information may be missing, inconsistent or difficult for AI to interpret. The report identifies where the available evidence warrants further investigation.
Why scores change
Your score only changes when the publicly available evidence on your website changes.
Examples include:
- improving your About page
- explaining your services more clearly
- strengthening trust signals
- adding supporting information
- making important information easier to find
AI Readiness is designed to measure change over time, not changing opinions.
Small improvements can make a difference
Sometimes improving a single page can strengthen several assessment areas at once.
The aim isn't to achieve a perfect score.
The aim is to help AI build a clearer, more accurate understanding of your business.
To explore the questions raised by an assessment, visit Learn. Changes to the methodology are documented through AI Readiness Labs.