What supports the answer?
This lens is not a judgement that a business is trustworthy. It asks what public evidence an AI uses when describing identity, experience, credentials and claims.
Public information to review
- named people and accountable contact details;
- verifiable registrations, memberships or credentials where relevant;
- dated case studies, policies and specific evidence for claims;
- independent sources, including disagreement or material caveats.
Ask the AI to cite the source for each important claim. A testimonial, registration or polished page is one signal, not proof of every claim.